Why Choose Trace
Supply chain consulting that’s sharper, smarter, and goes deeper.
Trace is a boutique consulting firm dedicated to solving the most complex challenges in supply chain. We are passionate about demand and supply balancing, data analysis, and scenario modelling. Our approach is fact-based, hypothesis-driven, and structured.


Who we are
A boutique firm with a high degree of specialisation.
As a boutique firm, we’re able to go deeper for our clients. It’s not about being smaller, it’s about being specialists.
Our team brings deep operational expertise in supply chain and procurement — not just at the strategy level, but all the way through execution. We know what warehouse constraints look like on site, how to redesign technology architectures, and how to implement change in complex government and commercial environments.
That’s why clients trust us as an extension of their team: we combine real-world experience with evidence-led thinking to deliver supply chains that are efficient, resilient, and built for tomorrow.
Our Difference
Experience that delivers real-world change.
Tailored Solutions
Customer-focused and solution-agnostic, we put your priorities first. Every engagement is designed around your needs drawing from proven frameworks but adapting our approach to fit your people, systems, and business goals.
True Partnership
Our approach is collaborative, transparent, and designed to build internal capability. We don’t just deliver outcomes, we leave your team stronger and more self-sufficient than before.
Real Experience
Our team have led major transformations within government, healthcare, manufacturing, defence, and more. We understand your world and how to improve it.
Sustainable Approach
Efficiency and resilience should go hand in hand with ethics and low impact. We design supply chains that deliver for your business and the planet.
Our Approach
Proven steps to better supply chains.
We use our unique three-step approach to solve supply chain challenges giving you clarity, confidence, and results you can act on.
1. Fact-based
We map your supply or service chain in detail, building a solid fact base that grounds every recommendation. This ensures solutions are tailored to your business and designed to deliver real benefits.
2. Hypothesis-driven
We work side by side with your team to test and refine hypotheses, combining your customer insight with our analytical expertise. Together we uncover the best path forward, with solutions aligned to your value proposition and business goals.
3. Structured
From idea to business case to delivery, we provide a clear process. We build robust cases with projected ROI and trackable benefits, ensuring accountability and impact at every stage.
How we Utilise AI
AI tools, guided by human insight.
AI is reshaping how supply chains plan and operate, but technology alone doesn’t solve complex problems. We use AI to accelerate the work that should be fast (ingesting data, spotting patterns, running scenarios), while our consultants lead the thinking, align stakeholders, and deliver change on the ground.
Our AI-powered tools and benchmarking database can help answer critical questions like:
- What manual tasks can we automate?
- How can I optimise my distribution network?
- How much inventory should I carry?
- How can I improve my cost-to-serve?
- Where are my biggest risks and how do I strengthen resilience?
- How are suppliers performing?
- How sustainable is my supply chain?


Supply chain sustainability
Better for business, better for the planet.
An efficient supply chain doesn’t just drive performance, it’s one of the most powerful levers we have to combat climate change. More than 60% of global emissions are linked to supply chains, which means every improvement makes a measurable difference for both business and the planet.
At Trace, sustainability isn’t a side project. We embed it into every engagement, designing supply chains that are efficient, transparent, and low impact by default.
Examples of measurable outcomes we focus on include:
- Cutting waste from online returns and excess inventory
- Reducing trucks on the road through smarter network design
- Minimising packaging and manufacturing waste
- Reducing food waste across complex service chains
Testimonials
What senior business leaders are saying about us:
Our Leadership

Our Team
